Factory
A pop-up experience that turns Torani’s flavor legacy into an immersive tasting adventure.
To celebrate Torani’s 100-year anniversary, we built the Flavor Factory—a playful, sensory-filled pop-up and mobile tour where visitors could explore the brand’s history and experiment with personalized flavors. Visitors wandered through a mini museum of Torani’s milestones, uncovered mystery recipes behind discovery doors, and mixed their own custom drinks through an interactive quiz that revealed their perfect flavor match.Art Director
Creative Direction / Experience Design / Industrial Design / Spatial Design / UI/UX
Torani
Deeplocal
Mobile Tour